OUR STORY

About Goodnatal

At Goodnatal, we are transforming the way care is provided to women navigating through pregnancy loss. By integrating technology with deep empathy, we aim help you achieve a successful pregnancy while providing you with the support you truly deserve.

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FROM OUR FOUNDER

"We deserve better."

After suffering two “unexplained” miscarriages, I experienced firsthand the frustration and despair that arises from a broken healthcare system. My doctors were hurried, uncoordinated, and dismissive, leaving me feeling unheard and misunderstood. As I connected with other women struggling with miscarriage and infertility, their stories echoed my own - feelings of desperation, isolation, and deep frustration were all too common.

Disappointed by the system's failure to adequately support us, I felt compelled to find a better way. This mission fueled the creation of Goodnatal, a comprehensive platform designed to truly support the whole woman on her path to achieving a successful pregnancy after pregnancy loss. At Goodnatal, you are not alone on your journey.

-meg jensen

CEO & Co-Founder of Goodnatal

OUR EXPERTS

Meet the Team

Dr. Sheanor Ishmael
Dr. Shaenor Ishmael
MSW, LCSW
Therapist

PhD therapist specializing in helping women through pregnancy loss, infertility, and the perinatal period (before, during, and after pregnancy).

Edward Callahan MD
Dr. Edward Callahan
MEDICAL ADVISOR

MD, healthcare executive, Air Force veteran and entrepreneur passionate about improving the healthcare system.

Abi Barnett therapist
Abi Barnett, RMHI
Therapist

Therapist specializing in infertility and pregnancy loss. Mom after a personal journey through miscarriage, years of infertility, and IVF.

Molly Schoener Life Coach
Molly Schoener
COACH
Certified Integrative Life Coach  specializing in infertility, loss, pregnancy, and postpartum. Personal journey through infertility, IVF, pregnancy complications, a traumatic birth, postpartum anxiety, and a NICU stay.
Abdullah Adeeb CTO
Abdullah Adeeb
chief technical officer

Computer systems engineer, building cutting-edge tools for digital health advancement.

OUR Values

Our Operating Principles

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Empathy

Traditional health care providers often leave patients tend to feel unheard dismissed during one of the most challenging periods of their lives. Facilitating open and empathetic communication, ensuring sufficient time for each patient, and fostering a culture of respect for patient autonomy and individual concerns is vital at Goodnatal.

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Holistic Approach

We believe in viewing each individual as a whole, understanding that physical, emotional, and mental well-being are intricately connected. Our strategies and treatments encompass a comprehensive approach to fertility, addressing every facet of your health and well-being.

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The Latest Research

Every recommendation, strategy, and approach we advocate is grounded in solid, evidence-based research. By staying updated with the latest studies and medical findings, we ensure that our guidance is both current and effective.

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Coordinated Experience

Our clients are at the heart of everything we do. We are dedicated to providing an experience that is both comforting and empowering, ensuring that every interaction with us adds value and clarity to your fertility journey. Your care is coordinated across your care team so that you never have to re-explain your situation or seek advice from a variety of sources.